Best tips on when and how to use Twitter for Business

We’ve come a long way since Twitter was popularly characterized as a place where people told one another what they were eating for lunch. A bit of that still happens, but there’s a lot more going on as well: professionals in many industries are forming connections, sharing information and building their expertise. At the same time, savvy companies have figured out how to use Twitter for business and are interacting with their customers and prospective customer base in public, increasing the impact of every interaction.